How to Do Effective Lead Generation for Your Agency in 2020
Dan Englander
How to Do Effective Lead Generation for Your Agency in 2020
Dan Englander

The new year is right around the corner — have you hashed out your agency’s 2020 new business plan yet? 

Whether your answer is ‘yes’, ‘no’, or ‘sorta’, this episode will set you on the right path.

Just like most areas of marketing and sales, what worked last year may not work for much longer. Plus, there are scores of new agencies entering the market — some estimates go as high as 120,000 for the number of US marketing service companies (not to mention freelancers and in-house resources). All this is to say, it’s more important than ever to build the brand relationship today instead of tomorrow.  

This episode will cover the biggest agency new business trends we observed over the last 12 months, and what we expect for our clients and our space in 2020. 


What You Will Learn: 

  • The new most-effective angles for direct outreach. 
  • How to build human connections, even if you’re using digital tools. 
  • Why specializing directly translates to more wins.  
  • Message deliverability and what it means for your campaigns. 
  • How to leverage timing in every prospect interaction. 
  • Data driven insights to help you win your next proposal.

Share
Share on facebook
Share on linkedin

You might also like